{"id":111998,"date":"2025-05-06T13:44:18","date_gmt":"2025-05-06T11:44:18","guid":{"rendered":"https:\/\/www.akeron.com\/vulki\/?post_type=eventi&#038;p=111998"},"modified":"2026-02-24T09:45:28","modified_gmt":"2026-02-24T08:45:28","slug":"le-cercle-de-lefficience-commerciale-2","status":"publish","type":"eventi","link":"https:\/\/www.akeron.com\/vulki\/fr\/evenements\/le-cercle-de-lefficience-commerciale-2\/","title":{"rendered":"Le Cercle de l&rsquo;Efficience Commerciale"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"111998\" class=\"elementor elementor-111998\" data-elementor-post-type=\"eventi\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-45f12c45 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"45f12c45\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d98c9c3\" data-id=\"d98c9c3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ca5e2c7 elementor-widget elementor-widget-text-editor\" data-id=\"ca5e2c7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 20-08-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><span style=\"font-weight: bolder;color: #60615f\">Le Cercle de l&rsquo;Efficience Commerciale<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7695fc40 elementor-widget elementor-widget-text-editor\" data-id=\"7695fc40\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Le Cercle de l\u2019Efficience Commerciale est un think tank co-anim\u00e9 par Akeron et Leaders League \u2013 D\u00e9cideurs Magazine. Il r\u00e9unit des d\u00e9cideurs et experts pour approfondir les r\u00e9flexions sur la performance commerciale dans un cadre propice \u00e0 la r\u00e9flexion collective.\u00a0<\/p><p lang=\"fr\">La prochaine session du Cercle aura lieu le <strong>19 juin 2025<\/strong> <strong>\u00e0 8h30 \u00e0 Paris 8<\/strong> sur le th\u00e8me :<\/p><p><strong>\u00ab\u00a0Comment fixer des objectifs qui font vraiment bouger les lignes ?\u00a0\u00bb<\/strong><\/p><p>Dans un contexte \u00e9conomique mouvant, fixer les bons objectifs commerciaux est un exercice d\u2019\u00e9quilibriste : ils doivent \u00eatre atteignables sans \u00eatre ti\u00e8des, engageants sans \u00eatre d\u00e9courageants, et align\u00e9s \u00e0 la fois avec la strat\u00e9gie de l\u2019entreprise et les r\u00e9alit\u00e9s du terrain.<\/p><p>Lors de cette nouvelle session du <strong>Cercle de l\u2019Efficience Commerciale<\/strong>, nous explorerons les m\u00e9thodes les plus efficaces pour construire une politique d\u2019objectifs pertinente, motivante et performante.<\/p><p>\u00c0 partir de <strong>retours d\u2019exp\u00e9rience concrets<\/strong> et de <strong>bonnes pratiques issues de diff\u00e9rents secteurs<\/strong>, nous analyserons :<\/p><ul><li>La corr\u00e9lation entre des objectifs bien calibr\u00e9s et la motivation des \u00e9quipes commerciales<\/li><li>La distribution du budget\u00a0: acc\u00e9l\u00e9rer le processus top-down et\/ou bottom-up<\/li><li>La stimulation de l&rsquo;esprit de comp\u00e9titivit\u00e9 par des concours locaux et nationaux\u00a0: un \u00e9quilibre complexe<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5911119 elementor-widget elementor-widget-text-editor\" data-id=\"5911119\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Pour vous inscrire ou pour en savoir plus sur le cercle, contactez nous par email : catherinebeauge@akeron.com<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Le Cercle de l&rsquo;Efficience Commerciale Le Cercle de l\u2019Efficience Commerciale est un think tank co-anim\u00e9 par Akeron et Leaders League \u2013 D\u00e9cideurs Magazine. Il r\u00e9unit des d\u00e9cideurs et experts pour approfondir les r\u00e9flexions sur la performance commerciale dans un cadre propice \u00e0 la r\u00e9flexion collective.\u00a0 La prochaine session du Cercle aura lieu le 19 juin [&hellip;]<\/p>\n","protected":false},"featured_media":123849,"template":"","tag-eventi":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Le Cercle de l&#039;Efficience Commerciale - Vulki Software Platform<\/title>\n<meta name=\"description\" content=\"Le Cercle de l&#039;Efficience Commerciale\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.akeron.com\/vulki\/fr\/evenements\/le-cercle-de-lefficience-commerciale-2\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le Cercle de l&#039;Efficience Commerciale - 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