{"id":136667,"date":"2026-02-24T10:18:37","date_gmt":"2026-02-24T09:18:37","guid":{"rendered":"https:\/\/www.akeron.com\/vulki\/?post_type=eventi&#038;p=136667"},"modified":"2026-10-15T09:05:41","modified_gmt":"2026-10-15T07:05:41","slug":"atelier-dfcg-grand-paris-akeron-remuneration-variable","status":"publish","type":"eventi","link":"https:\/\/www.akeron.com\/vulki\/fr\/evenements\/atelier-dfcg-grand-paris-akeron-remuneration-variable\/","title":{"rendered":"Atelier Expert : DCF Grand Paris et Akeron"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"136667\" class=\"elementor elementor-136667\" data-elementor-post-type=\"eventi\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-45f12c45 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"45f12c45\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d98c9c3\" data-id=\"d98c9c3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ca5e2c7 elementor-widget elementor-widget-text-editor\" data-id=\"ca5e2c7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 20-08-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p style=\"text-align: left;\"><strong>Jeudi 19 novembre au <a href=\"https:\/\/maps.app.goo.gl\/ighzMEMXAXossAXX8\">Sofitel Scribe Paris Op\u00e9ra<\/a> de 18h30 \u00e0 21h30<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-81fa8b5 elementor-widget elementor-widget-heading\" data-id=\"81fa8b5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 20-08-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">5 heures gagn\u00e9es gr\u00e2ce \u00e0 l\u2019IA : comment les convertir en performance commerciale ?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f5806df elementor-widget elementor-widget-text-editor\" data-id=\"f5806df\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2 style=\"font-size: 30px; line-height: 1.2em;\"><strong style=\"color: #60615f; font-size: 18px;\"><span class=\"TextRun SCXW71771907 BCX0\" lang=\"FR\" xml:lang=\"FR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW71771907 BCX0\">IA, performance et comportements commerciaux : comment transformer le temps gagn\u00e9 en performance, sans amplifier les mauvais r\u00e9flexes ?<\/span><\/span><span class=\"EOP Selected SCXW71771907 BCX0\" data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><\/strong><\/h2><p>Nous avons le plaisir de vous convier \u00e0 un atelier exclusif co-organis\u00e9 par DCF et Akeron, qui se tiendra le <strong>19 novembre prochain<\/strong> \u00e0 <strong>Paris<\/strong>, \u00e0 l\u2019h\u00f4tel <strong>Sofitel Scribe<\/strong> (m\u00e9tro Op\u00e9ra), de 18h30 \u00e0 21h30.<\/p><p>Cet \u00e9v\u00e9nement sera l&rsquo;occasion de d\u00e9battre autour du sujet <strong>du pilotage de la performance commerciale de l\u2019entreprise \u00e0 l&rsquo;\u00e8re de l&rsquo;IA<\/strong>.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff16265 elementor-widget elementor-widget-heading\" data-id=\"ff16265\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Intervenants :\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-137575c elementor-widget elementor-widget-text-editor\" data-id=\"137575c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Pour nourrir les \u00e9changes, plusieurs experts reconnus partageront leurs retours d\u2019exp\u00e9rience et bonnes pratiques, parmi lesquels :<\/p><ul><li><a href=\"https:\/\/www.linkedin.com\/in\/cyrille-meunier-6b116a11\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><strong>Cyrille Meunier<\/strong><\/a> \u2014 Senior Associ\u00e9, MCR Groupe et Pr\u00e9sident national des DCF<\/li><li><a href=\"https:\/\/www.linkedin.com\/in\/ymcrabbe\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><strong>Yves-Marie Crabbe <\/strong><\/a>\u2014 Senior PreSales Lead EMEA, Akeron<\/li><li><a href=\"https:\/\/www.linkedin.com\/in\/romain-pozzo-di-borgo-80aaa93\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><strong>Romain Pozzo di Borgo<\/strong><\/a> \u2014 Directeur Ex\u00e9cutif Commerce, Groupe Luminessn<\/li><li><a href=\"https:\/\/www.linkedin.com\/in\/micheldesiqueira\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><strong>Michel de Siqueira*<\/strong><\/a>\u00a0\u2014 B2B Sales Director &amp; Country Manager France, Miele<\/li><\/ul><p>* en cours de confirmation<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ed8c34 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"8ed8c34\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.billetweb.fr\/atelier-expert-akeron-dcf-grand-paris?source=akeron\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">INSCRIVEZ-VOUS<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8d3175d elementor-widget elementor-widget-spacer\" data-id=\"8d3175d\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 20-08-2023 *\/\n.elementor-column .elementor-spacer-inner{height:var(--spacer-size)}.e-con{--container-widget-width:100%}.e-con-inner>.elementor-widget-spacer,.e-con>.elementor-widget-spacer{width:var(--container-widget-width,var(--spacer-size));--align-self:var(--container-widget-align-self,initial);--flex-shrink:0}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container,.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer,.e-con>.elementor-widget-spacer>.elementor-widget-container,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer{height:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner{height:var(--container-widget-height,var(--spacer-size))}<\/style>\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-85b9693 elementor-widget elementor-widget-heading\" data-id=\"85b9693\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Au programme :<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3aa2f04 elementor-widget elementor-widget-heading\" data-id=\"3aa2f04\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Les cinq heures : un gain de temps pour quoi faire ?<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-390f593 elementor-widget elementor-widget-text-editor\" data-id=\"390f593\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Si chaque commercial r\u00e9cup\u00e9rait cinq heures par semaine gr\u00e2ce \u00e0 l\u2019IA, vers quelles activit\u00e9s faudrait-il les r\u00e9investir en priorit\u00e9 ?<\/p><p class=\"mb-2 whitespace-pre-wrap\">La premi\u00e8re s\u00e9quence permettra de partir de situations concr\u00e8tes et de l\u2019exp\u00e9rience des dirigeants pour interroger :<\/p><ul><li>les activit\u00e9s qui cr\u00e9ent le plus de valeur pour l\u2019entreprise ;<\/li><li>les arbitrages \u00e0 faire \u00e9voluer ;<\/li><li>les t\u00e2ches \u00e0 r\u00e9duire ou \u00e0 faire dispara\u00eetre ;<\/li><li>les comportements commerciaux \u00e0 renforcer ;<\/li><li>la diff\u00e9rence entre temps simplement lib\u00e9r\u00e9 et temps r\u00e9ellement cr\u00e9ateur de valeur ;<\/li><\/ul><p>les moyens de mesurer les effets de cette transformation.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-00df731 elementor-widget elementor-widget-heading\" data-id=\"00df731\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">L\u2019effet multiplicateur de l\u2019IA<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ee8616 elementor-widget elementor-widget-text-editor\" data-id=\"6ee8616\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"mb-2 whitespace-pre-wrap\">L\u2019IA augmente la capacit\u00e9 d\u2019action des \u00e9quipes. Mais elle ne d\u00e9finit pas, \u00e0 elle seule, la direction \u00e0 prendre.<\/p><p class=\"mb-2 whitespace-pre-wrap\">Que se passe-t-il lorsque :<\/p><ul><li>l\u2019entreprise r\u00e9mun\u00e8re principalement le chiffre d\u2019affaires et que l\u2019IA permet de prospecter deux fois plus vite ?<\/li><li>la strat\u00e9gie vise l\u2019am\u00e9lioration de la marge, mais que le variable continue de r\u00e9compenser prioritairement le volume ?<\/li><li>l\u2019entreprise souhaite d\u00e9velopper ses comptes existants, alors que les commerciaux sont surtout incit\u00e9s \u00e0 conqu\u00e9rir de nouveaux clients ?<\/li><li>la fid\u00e9lisation devient une priorit\u00e9, mais que les indicateurs restent centr\u00e9s sur l\u2019acquisition ?<\/li><\/ul><p class=\"mb-2 whitespace-pre-wrap\">Cette s\u00e9quence s\u2019int\u00e9ressera au r\u00f4le des objectifs, des indicateurs et des incentives dans cette nouvelle \u00e9quation de performance.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b7db8f elementor-widget elementor-widget-heading\" data-id=\"5b7db8f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Ce que l\u2019on demande, ce que l\u2019on mesure et ce que l\u2019on r\u00e9mun\u00e8re<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75d968b elementor-widget elementor-widget-text-editor\" data-id=\"75d968b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"mb-2 whitespace-pre-wrap\">Les priorit\u00e9s strat\u00e9giques, les objectifs commerciaux, les indicateurs de performance et les m\u00e9canismes de r\u00e9mun\u00e9ration racontent-ils r\u00e9ellement la m\u00eame histoire ?<\/p><p class=\"mb-2 whitespace-pre-wrap\">Les \u00e9changes porteront notamment sur :<\/p><ul><li>l\u2019alignement entre strat\u00e9gie et objectifs commerciaux ;<\/li><li>la pertinence d\u2019une r\u00e9mun\u00e9ration fond\u00e9e sur l\u2019activit\u00e9 ou sur l\u2019impact ;<\/li><li>l\u2019\u00e9volution des objectifs dans un environnement qui change rapidement ;<\/li><li>les effets pervers possibles des indicateurs et des incentives ;<\/li><li>la place de la donn\u00e9e dans le pilotage de la performance ;<\/li><li>le r\u00f4le des managers dans l\u2019accompagnement de ces transformations ;<\/li><li>les premiers signaux d\u2019un syst\u00e8me de pilotage qui n\u2019est plus align\u00e9 avec les priorit\u00e9s de l\u2019entreprise.<\/li><\/ul><p class=\"mb-2 whitespace-pre-wrap\">Le sujet n\u2019est donc pas simplement de faire plus gr\u00e2ce \u00e0 l\u2019IA. Il est de faire mieux, dans la bonne direction, sur les activit\u00e9s qui cr\u00e9ent le plus de valeur pour l\u2019entreprise.<\/p><p>Cet atelier se terminera par un moment de networking autour d&rsquo;un cocktail, pour approfondir vos \u00e9changes avec des experts du domaine et vos pairs.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-148779a elementor-widget elementor-widget-text-editor\" data-id=\"148779a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Date :<\/strong> 19 novembre 2026<br><strong>Heure :<\/strong> 18h30 &#8211; 21h30<br><strong>Lieu :<\/strong> <a href=\"https:\/\/maps.app.goo.gl\/ighzMEMXAXossAXX8\">Sofitel Scribe, Paris<\/a><\/p>\n<p>Les <strong>places<\/strong> \u00e9tant <strong>limit\u00e9es<\/strong>, nous vous encourageons \u00e0 confirmer votre pr\u00e9sence rapidement.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ba9b0c elementor-align-center elementor-widget elementor-widget-button\" data-id=\"9ba9b0c\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.billetweb.fr\/atelier-expert-akeron-dcf-grand-paris?source=akeron\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">INSCRIVEZ-VOUS<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-906e885 elementor-widget elementor-widget-text-editor\" data-id=\"906e885\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Nous esp\u00e9rons vous retrouver nombreux pour cet \u00e9v\u00e9nement incontournable !<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e465fa1 elementor-widget elementor-widget-text-editor\" data-id=\"e465fa1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5911119 elementor-widget elementor-widget-text-editor\" data-id=\"5911119\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-485bb21 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"485bb21\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b43d354\" data-id=\"b43d354\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e350031 elementor-widget elementor-widget-text-editor\" data-id=\"e350031\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Jeudi 19 novembre au Sofitel Scribe Paris Op\u00e9ra de 18h30 \u00e0 21h30 5 heures gagn\u00e9es gr\u00e2ce \u00e0 l\u2019IA : comment les convertir en performance commerciale ? IA, performance et comportements commerciaux : comment transformer le temps gagn\u00e9 en performance, sans amplifier les mauvais r\u00e9flexes ?\u00a0 Nous avons le plaisir de vous convier \u00e0 un atelier [&hellip;]<\/p>\n","protected":false},"featured_media":112008,"template":"","tag-eventi":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Atelier Expert DFCG Grand Paris &amp; Akeron | R\u00e9mun\u00e9ration<\/title>\n<meta name=\"description\" content=\"Atelier DFCG Grand Paris &amp; Akeron pour directeurs financiers : ma\u00eetrisez la r\u00e9mun\u00e9ration variable et le pilotage de la performance.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.akeron.com\/vulki\/fr\/evenements\/atelier-dfcg-grand-paris-akeron-remuneration-variable\/\" \/>\n<meta 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