{"id":95957,"date":"2024-10-14T14:34:00","date_gmt":"2024-10-14T12:34:00","guid":{"rendered":"https:\/\/www.akeron.com\/vulki\/?post_type=eventi&#038;p=95957"},"modified":"2024-10-16T11:35:53","modified_gmt":"2024-10-16T09:35:53","slug":"le-sales-performance-lab-par-akeron","status":"publish","type":"eventi","link":"https:\/\/www.akeron.com\/vulki\/fr\/evenements\/le-sales-performance-lab-par-akeron\/","title":{"rendered":"Le Sales Performance Lab par Akeron"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"95957\" class=\"elementor elementor-95957\" data-elementor-post-type=\"eventi\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-45f12c45 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"45f12c45\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d98c9c3\" data-id=\"d98c9c3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ca5e2c7 elementor-widget elementor-widget-text-editor\" data-id=\"ca5e2c7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 20-08-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p style=\"text-align: left\"><strong>Jeudi 14 Novembre 2024\u00a0<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7695fc40 elementor-widget elementor-widget-text-editor\" data-id=\"7695fc40\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><b style=\"text-align: justify;color: var( --e-global-color-text );font-family: var( --e-global-typography-text-font-family ), Sans-serif;font-size: var( --e-global-typography-text-font-size )\"><span lang=\"FR\" style=\"font-size: 13.5pt;line-height: 115%;font-family: Barlow;background-image: initial;background-position: initial;background-size: initial;background-attachment: initial\">Le premier \u00ab laboratoire a\u0300 ide\u0301es \u00bb de\u0301die\u0301 aux d\u00e9cideurs engag\u00e9s dans le pilotage de\u00a0l\u2019efficacit\u00e9 commerciale.<\/span><\/b><\/p><p><span style=\"border-width: 0px;--tw-translate-x: 0;--tw-translate-y: 0;--tw-rotate: 0;--tw-skew-x: 0;--tw-skew-y: 0;--tw-scale-x: 1;--tw-scale-y: 1;--tw-border-opacity: 1;--tw-ring-offset-width: 0px;--tw-ring-offset-color: #fff;--tw-ring-offset-shadow: 0 0 #0000;--tw-ring-shadow: 0 0 #0000;--tw-shadow: 0 0 #0000;--tw-filter: var(--tw-blur) var(--tw-brightness) var(--tw-contrast) var(--tw-grayscale) var(--tw-hue-rotate) var(--tw-invert) var(--tw-saturate) var(--tw-sepia) var(--tw-drop-shadow);font-weight: bolder\"><span lang=\"FR\" style=\"text-align: justify;color: var( --e-global-color-text );background-image: initial;background-position: initial;background-size: initial;background-attachment: initial;font-size: 13.5pt;font-weight: var( --e-global-typography-text-font-weight );line-height: 115%;font-family: Barlow\">Le Sales Performance Lab\u2019 est un think tank co-construit par Akeron et Losam qui a pour objectif d\u2019offrir aux d\u00e9cideurs engag\u00e9s dans le pilotage de l\u2019efficacit\u00e9 commerciale, un espace d\u2019\u00e9changes, de partage de visions et de convictions personnelles, qui se veut \u00e0 la fois confidentiel, restreint et bienveillant.\u00a0<\/span><\/span><\/p><p><span style=\"border-width: 0px;--tw-translate-x: 0;--tw-translate-y: 0;--tw-rotate: 0;--tw-skew-x: 0;--tw-skew-y: 0;--tw-scale-x: 1;--tw-scale-y: 1;--tw-border-opacity: 1;--tw-ring-offset-width: 0px;--tw-ring-offset-color: #fff;--tw-ring-offset-shadow: 0 0 #0000;--tw-ring-shadow: 0 0 #0000;--tw-shadow: 0 0 #0000;--tw-filter: var(--tw-blur) var(--tw-brightness) var(--tw-contrast) var(--tw-grayscale) var(--tw-hue-rotate) var(--tw-invert) var(--tw-saturate) var(--tw-sepia) var(--tw-drop-shadow);font-weight: bolder\"><span lang=\"FR\" style=\"text-align: justify;color: var( --e-global-color-text );background-image: initial;background-position: initial;background-size: initial;background-attachment: initial;font-size: 13.5pt;font-weight: var( --e-global-typography-text-font-weight );line-height: 115%;font-family: Barlow\">Notre prochaine rencontre aura lieu le 14 novembre prochain \u00e0 8h30 \u00e0 Paris.<\/span><\/span><\/p><p style=\"margin: 0cm;vertical-align: baseline\"><span lang=\"FR\" style=\"font-size: 13.5pt;font-family: Barlow;background-image: initial;background-position: initial;background-size: initial;background-attachment: initial\"><b>IA<\/b> <b>pr\u00e9dictive : \u00e0 quelles questions doit-elle r\u00e9pondre en termes d&rsquo;efficacit\u00e9 commerciale ?<\/b><\/span><\/p><p style=\"margin: 0cm;vertical-align: baseline\"><span lang=\"FR\" style=\"font-size: 13.5pt;font-family: Barlow;background-image: initial;background-position: initial;background-size: initial;background-attachment: initial\"><b>\u00a0<\/b><\/span><\/p><p style=\"text-indent: -18.0pt;vertical-align: baseline;margin: 0cm 0cm 0cm 36.0pt\"><span lang=\"FR\" style=\"font-size: 10pt;font-family: Symbol\">\u00b7<span style=\"font-size: 7pt;line-height: normal;font-family: 'Times New Roman'\">\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <\/span><\/span><span lang=\"FR\" style=\"font-family: Barlow;background-image: initial;background-position: initial;background-size: initial;background-attachment: initial\">Dans quelle mesure, l\u2019IA apporte-t-elle de la valeur ajout\u00e9e \u00e0 une meilleure performance commerciale ? Comment utiliser l\u2019IA dans les op\u00e9rations commerciales ?<\/span><\/p><p style=\"text-indent: -18.0pt;vertical-align: baseline;margin: 0cm 0cm 0cm 36.0pt\"><span lang=\"FR\" style=\"font-size: 10pt;font-family: Symbol\">\u00b7<span style=\"font-size: 7pt;line-height: normal;font-family: 'Times New Roman'\">\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <\/span><\/span><span lang=\"FR\" style=\"font-family: Barlow;background-image: initial;background-position: initial;background-size: initial;background-attachment: initial\">Quelles t\u00e2ches \u00e0 faible valeur ajout\u00e9e peuvent \u00eatre automatis\u00e9es ? A-t-on r\u00e9ellement besoin de l\u2019IA pour automatiser et r\u00e9duire les t\u00e2ches ? Quels autres leviers utiliser ?<\/span><\/p><p style=\"text-indent: -18.0pt;vertical-align: baseline;margin: 0cm 0cm 0cm 36.0pt\"><span lang=\"FR\" style=\"font-size: 10pt;font-family: Symbol\">\u00b7<span style=\"font-size: 7pt;line-height: normal;font-family: 'Times New Roman'\">\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <\/span><\/span><span lang=\"FR\" style=\"font-family: Barlow;background-image: initial;background-position: initial;background-size: initial;background-attachment: initial\">Comment les pr\u00e9dictions g\u00e9n\u00e9r\u00e9es par l\u2019IA sont-elles utilis\u00e9es pour orienter la prise de d\u00e9cisions ? Comment peut-elle r\u00e9orienter la strat\u00e9gie commerciale ? Quelles opportunit\u00e9s pour \u00e9tendre l\u2019utilisation de l\u2019IA pr\u00e9dictive dans les futures op\u00e9rations commerciales ?<\/span><\/p><p style=\"text-indent: -18.0pt;vertical-align: baseline;margin: 0cm 0cm 0cm 36.0pt\"><span lang=\"FR\" style=\"font-size: 10pt;font-family: Symbol\">\u00b7<span style=\"font-size: 7pt;line-height: normal;font-family: 'Times New Roman'\">\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <\/span><\/span><span lang=\"FR\" style=\"font-family: Barlow;background-image: initial;background-position: initial;background-size: initial;background-attachment: initial\">Quels sont les indicateurs cl\u00e9s de performance apport\u00e9es par l\u2019IA ?\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e465fa1 elementor-widget elementor-widget-text-editor\" data-id=\"e465fa1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5911119 elementor-widget elementor-widget-text-editor\" data-id=\"5911119\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Pour en savoir plus sur le Sales Performance Lab, contactez-nous par email : catherinebeauge@akeron.com&nbsp;<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-485bb21 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"485bb21\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b43d354\" data-id=\"b43d354\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e350031 elementor-widget elementor-widget-text-editor\" data-id=\"e350031\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Jeudi 14 Novembre 2024\u00a0 Le premier \u00ab laboratoire a\u0300 ide\u0301es \u00bb de\u0301die\u0301 aux d\u00e9cideurs engag\u00e9s dans le pilotage de\u00a0l\u2019efficacit\u00e9 commerciale. 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