{"id":115748,"date":"2025-08-29T15:47:46","date_gmt":"2025-08-29T13:47:46","guid":{"rendered":"https:\/\/www.akeron.com\/vulki\/?post_type=news&#038;p=115748"},"modified":"2025-08-29T15:51:53","modified_gmt":"2025-08-29T13:51:53","slug":"sales-compensation-design-masterclass-milano-23-ottobre-2025","status":"publish","type":"news","link":"https:\/\/www.akeron.com\/vulki\/news\/sales-compensation-design-masterclass-milano-23-ottobre-2025\/","title":{"rendered":"Sales Compensation Design Masterclass \u2013 Milano, 23 ottobre 2025"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"115748\" class=\"elementor elementor-115748\" data-elementor-post-type=\"news\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f6440b8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f6440b8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-913cde2\" data-id=\"913cde2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bf578a7 elementor-widget elementor-widget-text-editor\" data-id=\"bf578a7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 20-08-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Il piano di incentivazione \u00e8 uno degli strumenti pi\u00f9 potenti \u2013 e pi\u00f9 delicati \u2013 per guidare la performance commerciale.<br \/>Quando \u00e8 progettato correttamente, aumenta i ricavi, motiva i venditori e allinea le priorit\u00e0 aziendali. Quando \u00e8 costruito male, genera inefficienze, frustrazione e perdita di opportunit\u00e0.<\/p><p>Per questo il <b>Sales Compensation Summit porta in Italia David Cichelli<\/b>, il massimo esperto mondiale di sales compensation design e autore di Compensating the Sales Force.<\/p><p>Il <b>23 ottobre a Milano partecipa a una Master Class <\/b>esclusiva di un\u2019intera giornata, pensata per professionisti e manager che devono progettare o rivedere i propri piani di incentivazione.<\/p><p>Cosa imparerai:<\/p><ul><li>evitare gli errori pi\u00f9 comuni (troppi KPI, obiettivi scollegati, piani statici);<\/li><li>capire i segnali che indicano quando un piano va rivisto;<\/li><li>applicare un metodo strutturato di revisione e redesign;<\/li><li>analizzare casi reali di aziende che hanno trasformato i risultati con semplici aggiustamenti.<\/li><\/ul><div>\u00a0<\/div><p>Il 23 ottobre a Milano hai l\u2019opportunit\u00e0 di portare nella tua azienda nuove idee, un metodo collaudato e l\u2019esperienza diretta del massimo esperto mondiale di sales compensation.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b9e4cd elementor-widget elementor-widget-button\" data-id=\"3b9e4cd\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/salescompensationsummit.it\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Prenota il tuo posto<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Il piano di incentivazione \u00e8 uno degli strumenti pi\u00f9 potenti \u2013 e pi\u00f9 delicati \u2013 per guidare la performance commerciale.Quando \u00e8 progettato correttamente, aumenta i ricavi, motiva i venditori e allinea le priorit\u00e0 aziendali. Quando \u00e8 costruito male, genera inefficienze, frustrazione e perdita di opportunit\u00e0. Per questo il Sales Compensation Summit porta in Italia David [&hellip;]<\/p>\n","protected":false},"featured_media":115750,"parent":0,"menu_order":0,"template":"","tag-news":[238],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sales Compensation Design Masterclass \u2013 Milano, 23 ottobre 2025 - Vulki Software Platform<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.akeron.com\/vulki\/news\/sales-compensation-design-masterclass-milano-23-ottobre-2025\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sales Compensation Design Masterclass \u2013 Milano, 23 ottobre 2025 - Vulki Software Platform\" \/>\n<meta property=\"og:description\" content=\"Il piano di incentivazione \u00e8 uno degli strumenti pi\u00f9 potenti \u2013 e pi\u00f9 delicati \u2013 per guidare la performance commerciale.Quando \u00e8 progettato correttamente, aumenta i ricavi, motiva i venditori e allinea le priorit\u00e0 aziendali. Quando \u00e8 costruito male, genera inefficienze, frustrazione e perdita di opportunit\u00e0. Per questo il Sales Compensation Summit porta in Italia David [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.akeron.com\/vulki\/news\/sales-compensation-design-masterclass-milano-23-ottobre-2025\/\" \/>\n<meta property=\"og:site_name\" content=\"Vulki Software Platform\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-29T13:51:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.akeron.com\/vulki\/wp-content\/uploads\/sites\/2\/2025\/08\/Visual_SCS_cichelli.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"662\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.akeron.com\/vulki\/news\/sales-compensation-design-masterclass-milano-23-ottobre-2025\/\",\"url\":\"https:\/\/www.akeron.com\/vulki\/news\/sales-compensation-design-masterclass-milano-23-ottobre-2025\/\",\"name\":\"Sales Compensation Design Masterclass \u2013 Milano, 23 ottobre 2025 - Vulki Software Platform\",\"isPartOf\":{\"@id\":\"https:\/\/www.akeron.com\/vulki\/#website\"},\"datePublished\":\"2025-08-29T13:47:46+00:00\",\"dateModified\":\"2025-08-29T13:51:53+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.akeron.com\/vulki\/news\/sales-compensation-design-masterclass-milano-23-ottobre-2025\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.akeron.com\/vulki\/news\/sales-compensation-design-masterclass-milano-23-ottobre-2025\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.akeron.com\/vulki\/news\/sales-compensation-design-masterclass-milano-23-ottobre-2025\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.akeron.com\/vulki\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"News\",\"item\":\"https:\/\/www.akeron.com\/vulki\/news\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Sales Compensation Design Masterclass \u2013 Milano, 23 ottobre 2025\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.akeron.com\/vulki\/#website\",\"url\":\"https:\/\/www.akeron.com\/vulki\/\",\"name\":\"Vulki Software Platform\",\"description\":\"Piattaforma modulare per motivare e vendere meglio\",\"publisher\":{\"@id\":\"https:\/\/www.akeron.com\/vulki\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.akeron.com\/vulki\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.akeron.com\/vulki\/#organization\",\"name\":\"Vulki Software Platform\",\"url\":\"https:\/\/www.akeron.com\/vulki\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/www.akeron.com\/vulki\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.akeron.com\/vulki\/wp-content\/uploads\/sites\/2\/2023\/05\/LogoVulkiDef.svg\",\"contentUrl\":\"https:\/\/www.akeron.com\/vulki\/wp-content\/uploads\/sites\/2\/2023\/05\/LogoVulkiDef.svg\",\"caption\":\"Vulki Software Platform\"},\"image\":{\"@id\":\"https:\/\/www.akeron.com\/vulki\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Sales Compensation Design Masterclass \u2013 Milano, 23 ottobre 2025 - Vulki Software Platform","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.akeron.com\/vulki\/news\/sales-compensation-design-masterclass-milano-23-ottobre-2025\/","og_locale":"it_IT","og_type":"article","og_title":"Sales Compensation Design Masterclass \u2013 Milano, 23 ottobre 2025 - Vulki Software Platform","og_description":"Il piano di incentivazione \u00e8 uno degli strumenti pi\u00f9 potenti \u2013 e pi\u00f9 delicati \u2013 per guidare la performance commerciale.Quando \u00e8 progettato correttamente, aumenta i ricavi, motiva i venditori e allinea le priorit\u00e0 aziendali. 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